MICE stand for Meetings, Incentives, Conferences and Exhibition. MICE tourism is connected to that industry which is involved in organizing and hosting seminars, conferences and other business events. MICE involve the full services of conferences along with the range of travel. The services provided by the MICE are for longer and shorter duration, as per the need of the customers.

MICE involve travel- selling professionals, tourism trade associations tourism board, professional trade organization, incentive houses, transfer companies, private tour operators, logistic firms, food and beverage manager, conference centers, meeting/ conference department of hotels and corporate meeting planners.

The well trained and experienced professionals at Royal Routes India (RRI) has innovative and progressive ideas for conducting corporate events and conferences.